Call to Action

Call to Action (CTA) is a UX pattern that encourages users to take a specific action on a website, app, or other digital product. (…) CTAs can come in various forms, including buttons, links, images, or text.

- by UX Design Roadmap from roadmap.sh

Best Practices

  • Limit the number of CTAs on a single page or screen to maintain focus and avoid confusion.
  • Ensure the CTA is relevant to the content and user experience.
  • Test different CTA variations, placements, and designs to determine which is most effective for your target audience.

By incorporating CTAs into your UX design, you can create a more engaging, user-friendly experience that helps guide users through your product and ultimately drives them to take the desired actions.